In recent discussions with beauty brands, we’ve heard a lot about the soaring costs of product launches. To quantify those costs, for the latest edition of our ongoing series posing questions relevant to indie beauty, we asked 11 cosmetic chemists and manufacturing executives the following: What’s the realistic cost of an A-level product launch today? How much different is the cost now versus a few years ago? What’s responsible for the change? Do you believe costs will continue to rise?